Prix Business with Attitude : la créatrice Tanya Heath

Business with Attitude Award: designer Tanya Heath

Business with Attitude Award: Designer Tanya Heath

Tanya Heath's shoes have removable heels. DP Tanya Heath

As part of the Business with Attitude award, designer Tanya Heath, in the New Lines category, is one of 15 semi-finalists.

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The editorial staff of Madame Figaro is pleased to present to you the 15 semi-finalists chosen from among the 113 applications validated for the Business with Attitude award. Today, it's designer Tanya Heath, in the New Lines category.

Talent in the heels

The idea is brilliant. Tanya, the Canadian, creates shoes with evolving heels. We go to the office on 4 cm, then we change for 6 cm and we go to a cocktail party culminating at 9 cm. Without having changed shoes, just by a patented clip system. Ideal for the wonder women that we are! Count 400 references of heels made in France in its factory in Angers, 6 heights in multicolors, shapes and materials. Among its 15 client countries, Italy is its largest market. From finance and private equity (private equity), Tanya Heath wishes to seduce French women (she already has a boutique in Paris) and create a more accessible bis line. Its particularity: it employs only women.Why it? For the originality of its concept, its business plan and its punch!

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The rest...

On January 12, 2017, five finalists, one per registration category, will be chosen by the Business with Attitude Prize jury. The five winners will benefit from free workshops led by our network of experts, and corresponding to their needs (help with financing, recruitment, communication strategy, retail strategy, executive coaching, etc.).
The big winner, revealed March 16, 2017, during an evening event in Paris, will be offered media coverage followed in our columns with the support of Figaro Entrepreneur, access to business lunches organized by the editorial staff and the opening of our network.In this adventure, we are accompanied by renowned partners: Piaget and Longchamp.

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